By Mumini AbdulKareem
Immediate past president of the Nigerian senate, Dr Abubakar Bukola Saraki has emerged the winner of the ‘Most Popular Person’ in Nigeria.
To clinch the award, Saraki defeated top Nigerians who cut across various sectors in the country within the government, business, religion and traditional circles.
Listed among the nominees for the award are President Muhammed Buhari, General Overseer of the Redeemed Christian Church, Pastor Enoch Adeboye, billionaire businessman and Africa’s richest man, Alhaji Aliko Dangote and the Ooni of Ife, Oba Adeyeye Ogunwusi Enitan among others.
The event was organised by The NET, a leading African media and technology company under its Honours People’s Choice Awards, an annual event.
Saraki and other nominees were listed for the category of the “Most Popular Person” in Nigeria.
His announcement as the winner of the award on Saturday underscored his continued rise in the Nigeria political environment since he left office as the President of the senate.
He is also one of the most active and popular Nigerian politician on social media with over 2.1 million followers on tweeter.
Now in its fourth year, the NET Honours People’s Choice Awards seeks to recognise top performers in the entertainment industry and public sector through a thorough analysis of global audience search, interaction and trends on ID Africa’s media channels.
The annual event is built upon audience engagement from a database of over eight million users who interacted with Netng, Neusroom, Orin and 234Star content across websites, social media and email newsletter channels between April 2019 and March 2020.
The award celebrates musicians, actors, comedians and public personalities who rank high in consumers’ list of most interesting topics for the year under review.
“NET Honours is a one-of-its-kind platform where we recognize and celebrate some of Nigerians’ favourite celebrities and public figures, strictly based on data and insights from our network of media platforms and social channels. Over 90% of the audience on our media properties, Netng, Neusroom, 234Star and Orin are Nigerians below the age of 40. This means that NET Honours as a platform provides useful insights into the people, events and pop culture interests that greatly appeal to Nigeria’s digital natives and entertainment content consumers,” says ID Africa Chief Executive Officer, Femi Falodun.
Actors who made this year’s nomination list include Jim Iyke, Funke Akindele-Bello, Odunlade Adekola and Genevieve Nnaji. For comedians, Ali Baba and Bovi are among the nominees in the Most Popular Comedian category.